Rap beats bangin? Check. Verses on point? Check. So you got your songs good to go, and are ready to promote – so now what? Well as you may know, we here at PBE Music are big advocates of the internet and the power it holds to help musicians and music artists take their careers to the next level. Resources like Facebook, Twitter and ReverbNation make promoting your music directly to potential fans pretty much free (except for your hard work). There are also online radio stations that have millions of listeners just waiting to hear the next great punch-lines on hot rap beats. So promoting your music has never been more possible than it is today. You can market, sell and distribute your music directly to your fans with ease and speed and for a relatively low price. It’s a great world we live in.
But all of these third party (outside) sites have one problem. You do not own them. And because you don’t own them or have full control over the site, you are at the mercy of the big boys at Facebook, or Twitter. What would happen if they for some reason decided to ban or close your account and delete all your content? Don’t think it won’t happen to you – it’s happened to me. They don’t care how crazy your verses are or how bangin your rap beats are. Have you actually read the terms and conditions of sites like Facebook? Me either. And as it turns out, I was in violation because my profile name was my artist name and not my government name. And so they deleted my account and I lost all my content, all my friends’ contacts and, most importantly, all my music pages and the fans that were on them. I had to start fresh.
The point I’m trying to make is that you NEED to have a place you own; a place you can control. And a personal website is exactly that. If your artist name is Gangsta Killa Murda Man, then you want to have a website at www.GangstaKillaMurdaMan.com or www.GangstaKillaMusic.com (something along these lines). That way you can put up all the rap beats and music, videos and pictures you want without having to worry about being kicked out or banned. And it’s a great “home” where all your fans can go to directly to get all your new content and updates, without being distracted by chat, mails, pokes and status updates. They only see you.
So take your rap beats, songs, videos and pictures and put them on your OWN website. Do not sleep on this. It’s an important step. There are even companies out there that make having your own music website hella easy. Companies like BandZoogle or BandVista and even ReverbNation make it really easy to set up your own website with a personalized domain name (www.YourArtistName.com), and to upload music, videos and pictures that you can sell directly on the site! If you know how to already make a website and just need a place to put it, check out GoDaddy, they have really cheap prices on hosting and domains.
I’ll holla soon!